More About Us
Digital advertising outsourcing in Vietnam
Do you have a product and want to acquire customers?
At knok studios, we develop tailor-made, multi-channel marketing strategies to help you drive qualified traffic to your site and convert it into sales.
Boost your online sales with knok studios!
Working with knok studios means benefiting from the following guarantees:
- Competitive Rates: Our agency, based in Vietnam, benefits from a cost structure that allows us to offer an excellent price-to-quality ratio compared to European-based companies.
- A Competent and Attentive Team: A management team made up of 4 French expatriates, each with their own areas of specialization.
- Transparent strategies, tailored to your budget and designed to ensure the best ROI.
- Satisfaction guaranteed: 4.6/5 on Trustpilot.
Paid search (SEA/SEM) - Google Ads campaigns
- We define the types of Google campaigns that are most relevant to your approach:
- Search campaign (Google sponsored links)
- Display campaign (Banners via Google)
- Shopping ads (Product Ads via Google)
- Video campaign (YouTube Ads)
- Mobile Apps campaign (Google PlayStore promotion)
- Local campaign
- We carry out an in-depth analysis of the keywords of potential interest for your company and their costs (Search Campaign).
- We continuously optimize your campaigns to reduce your CPC (Cost per Click) and CPA (Cost per Acquisition), notably through A/B testing and constant monitoring of bids.
- Our campaigns are designed to match your budget. Accurate and regular reporting is provided.
Sponsored campaigns on social networks
- We work with you to determine the most relevant social networks for your target audience and marketing objectives:
- Facebook Ads : Sponsored campaigns on Facebook to generate leads, sales or awareness.
- Instagram Ads : Sponsored creative campaigns in story, photo or video format.
- LinkedIn Ads : B2B sponsored campaigns to generate qualified leads.
- Twitter Ads : Sponsored campaigns to generate engagement and traffic.
- We create network-specific visuals and messages for maximum impact.
- We accurately target your audience based on their demographics, interests and browsing behavior.
- Our campaigns are designed to match your budget. Accurate and regular reporting is provided.
FEATURED CASE STUDY
OrcaRetail
Re-designing their E-Commerce website & skyrocket their SEO, SEM and Emailing performances.
TESTIMONIAL
"We're very happy with Knok Studios work on our e-commerce website and SEO. We particularly appreciate the responsiveness of the agency."
David Ros, Retail & Marketing Director
Email campaigns
- We will work with you to define the types of email campaigns best suited to your objectives:
- Newsletters: Inform and engage your audience with relevant content
- Promotional campaigns: Boost sales with special offers
- Recapture campaigns: Reactivate inactive contacts;
- Automated campaigns :Sequence of messages that are triggered by specific criteria.
- We create and segment a qualified database to best target each campaign.
- We write engaging emails with effective call-to-actions to boost conversion.
- We optimize our campaigns with A/B tests on subjects, content and dispatch times.
- We monitor detailed stats (opening rates, clicks) to maximize performance.
- We integrate email with your website and CRM for optimum synergy.
Landing pages
- We work with you to define the types of landing pages to be created according to your needs:
- Email capture : Collect email from website visitors
- Ebook : Get customer data in exchange for valuable content
- Contact form: Collect and process incoming requests
- Sales page: Boost your sales and conversions
- We create pages with a modern design and an optimized user experience.
- We write engaging, SEO-optimized content.
- We integrate call-to-actions and forms to capture prospects.
- We A/B test every element to maximize conversions.
- We ensure seamless integration with your CRM and analytics tools.
Advertising networks and affiliation
We identify the best advertising spaces and affiliate programs for your products:
- We will work with you to determine which of the following channels and programs are most relevant to your target audience:
- Advertising networks: Purchase of advertising space on a CPM or pay-per-click basis
- Affiliation : Partnership with merchant sites for commissions on sales
- Native advertising : publicités natives intégrées éditorialement sur des sites à haut trafic
- We negotiate the best rates with advertising agencies according to your objectives.
- We analyze the visibility and performance of your ads on each site or network.
- We continuously optimize the allocation of your budget to the most effective channels.
Interested in our Online Ads Services?
FAQ on SEA/SEM (Search Engine Advertising / Search Engine Marketing)
Why should I run ads on Google or other search engines?
Running Google Ads or advertising on other search engines like Bing is one of the most effective ways to drive targeted traffic, generate leads, and boost sales. Here’s why:
1. Instant Visibility & Fast Results
Unlike SEO, which takes time to build rankings, Search Engine Marketing (SEM) provides immediate visibility at the top of search results, helping you reach potential customers right when they’re searching for your products or services.
2. Highly Targeted Advertising
With Google Ads, you can:
✅ Target by keywords, ensuring your ads appear for relevant searches.
✅ Reach specific locations, from local to international audiences.
✅ Show ads to people based on their demographics, interests, and behaviors.
3. Cost-Effective & Scalable
You only pay when someone clicks on your ad (Pay-Per-Click – PPC), meaning you’re not wasting money on impressions that don’t convert. Plus, you can scale your budget based on performance.
4. Measurable & Data-Driven
Google Ads provides detailed analytics, allowing you to track:
📊 Clicks, impressions, and conversions to see what’s working.
📊 ROI & cost-per-acquisition (CPA) for data-driven budget decisions.
📊 User behavior to refine your targeting and ad copy.
5. Competitive Advantage
If your competitors are running ads and you’re not, they’re getting the clicks and leads that could be yours. SEM helps you stay ahead in the market and compete effectively.
💡 Whether you’re a local business or an international company, running ads on Google and other search engines helps you attract the right customers and grow your business efficiently.
📩 Want to start? Contact us for a free consultation! 🚀
What are the most important points when it comes to SEM?
Search Engine Marketing (SEM) is a powerful digital marketing strategy that helps businesses increase their visibility on search engines like Google and Bing. To run an effective SEM campaign, consider the following key factors:
1. Keyword Research & Selection
Choosing the right keywords is crucial for SEM success. Focus on:
- High-intent keywords that drive conversions.
- Long-tail keywords to reduce competition and cost-per-click (CPC).
- Negative keywords to filter out irrelevant traffic.
2. Quality Score Optimization
Google Ads uses a Quality Score to determine ad rankings and CPC. Improve your score by:
- Writing relevant ad copy with targeted keywords.
- Creating optimized landing pages that match user intent.
- Improving click-through rates (CTR) with compelling calls-to-action (CTAs).
3. Budget Management & Bidding Strategies
Effective budget allocation ensures maximum ROI. Consider:
- Manual vs. automated bidding based on campaign goals.
- Cost-per-click (CPC) vs. cost-per-acquisition (CPA) strategies.
- A/B testing ad variations to optimize performance.
4. Ad Copy & Extensions
Writing engaging ad copy is essential for SEM success. Use:
- Compelling headlines with strong CTAs.
- Ad extensions (sitelinks, callouts, structured snippets) to enhance visibility.
- Localized ads for better relevance in specific regions.
5. Conversion Tracking & Analytics
To measure SEM success, track:
- Click-through rate (CTR) and conversion rates.
- Return on Ad Spend (ROAS) to optimize budget allocation.
- Google Analytics & Google Ads data to refine strategies.
Do you offer SEM services specific to my industry?
While we have a strong foundation in general SEM best practices, we also have experience working with clients in a variety of industries, such as Staff Outsourcing, IT, Real Estate, and much more, for both B2B and B2C purposes. Our industry-specific approach ensures that your SEM strategy is tailored to your target audience, competition, and business goals. Here’s how we adapt our SEM services for different industries:
- We conduct in-depth keyword research to target high-intent search terms that drive relevant traffic for your specific industry.
- Our team crafts compelling, industry-specific ad copy and visuals that resonate with your audience, increasing click-through rates (CTR) and conversions.
- We point our campaigns to your landing pages with clear calls-to-action (CTAs) and industry-relevant messaging to improve lead generation and sales.
- We implement smart bidding strategies based on industry benchmarks, seasonality, and user behavior to maximize your return on ad spend (ROAS).
- Using Google Ads, Analytics, and industry-specific metrics, we track performance and refine your SEM campaigns to increase efficiency and ROI over time.
No matter your industry, we customize SEM strategies to help you reach the right audience, generate more leads, and grow your business.
In what languages do you offer SEM services?
We offer Search Engine Marketing services in English and French, done by local experts with an extensive experience of European markets (in particular France).
How much do your outsourced SEM services cost?
The cost of our outsourced SEM services depends on several factors, including the scope of your campaigns (local, national, or international) and the number of campaigns you need.
Pricing Structure:
1️⃣Initial Setup Costs – We charge a one-time account setup and campaign setup fee, which varies based on the number of campaigns we create and the complexity of your targeting strategy.
2️⃣Management Fee – We charge a management fee of around 10% of your ad budget, which decreases as your ad spend increases. This ensures cost efficiency as your campaigns scale.
Factors Affecting Pricing:
✅ Local vs. National vs. International Campaigns – Running international SEM campaigns typically requires a higher budget due to increased competition and multilingual targeting.
✅ Ad Spend Volume – The more you invest in ads, the lower our percentage-based management fee.
✅ Campaign Complexity – Industries with high competition or niche targeting may require additional strategy and optimization work.
📩 Want a custom quote? Contact us today, and we’ll tailor a pricing plan to fit your SEM goals! 🚀
