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SEO – Search Engine Optimization

SEO – Search Engine Optimization

Your site at the top of search engine results!

Why you need the help of an SEO company

SEO stands for Search Engine Optimization. It’s all the actions that, over time, will get your site on the first page of Google.

It can enable you to : 

  • Create a source of free traffic: Once you’re installed at the top of the search engine rankings, you’ll have a steady stream of visitors independent of your advertising budget.
 
  • Generate qualified traffic: Internet users arriving via search engines have already expressed an interest in your products/services, and are more likely to be converted into customers.
 
  • Gain credibility: a well-referenced site inspires trust and gives your brand a serious image.
 

Being well-referenced can transform your business. However, it’s not easy (and beware of miracle sellers).

Google uses hundreds of criteria to rate websites and their content, and these evolve regularly.

SEO Agency in Vietnam

Working with knok studios means putting your trust in SEO marketing experts who will support you in a comprehensive approach to achieve lasting results:

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SEO Audit

The foundations of a successful digital visibility strategy lie in a complete assessment of your current online presence. That’s exactly what our SEO audits are designed to deliver:
  • We start by analyzing your current search engine visibility by reviewing your rankings for individual pages and search queries.
  • If available, we analyze your website data and provide strategic recommendations based on your analytics platforms (Google Analytics, Google Search Console, and others).
  • We identify high-potential keywords through in-depth semantic research and competitor analysis.
  • We carry out a comprehensive on-page technical audit, reviewing your content structure, HTML markup, internal linking, metadata, and URL architecture.
  • We verify that your website complies with Google’s best practices for performance, Core Web Vitals, mobile usability, accessibility, and security.
  • We analyze the quality, relevance, and authority of your backlink profile, while identifying potential toxic links that could impact your rankings.
  • We evaluate your website architecture and content strategy, recommending new pages, topic clusters, and optimization opportunities to strengthen your organic visibility.
  • If your business targets a local audience, we audit your Google Business Profile, local citations, Google Maps presence, and local SEO performance.
  • We assess your online reputation by reviewing customer ratings, online reviews, brand mentions, and your presence across social media platforms. We identify opportunities to strengthen your credibility and improve the trust signals that influence both users and search engines.
  • We also evaluate your readiness for Generative Engine Optimization (GEO), analyzing how your content is likely to be interpreted, cited, and surfaced by AI-powered search engines and assistants such as ChatGPT, Google AI Overviews, Claude, and Perplexity. We provide recommendations to improve your visibility in this new generation of search experiences.

All of our findings are compiled into a comprehensive SEO & GEO audit report, combining detailed analysis with clear, prioritized recommendations and actionable next steps.

Once the audit is complete, we schedule a dedicated online presentation to walk you through every section of the report. During this meeting, we explain our findings, answer all of your questions, and provide a practical roadmap that prioritizes the optimization work to deliver the greatest impact on your organic visibility.

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On-Page & On-Site Optimization

We optimize every technical aspect of your website to ensure it performs at the highest level for both traditional search engines and the new generation of AI-powered search platforms:

  • We optimize your HTML structure by reviewing headings (H1, H2, H3…), metadata, internal linking, and page hierarchy to improve search engine understanding.
  • We rewrite and optimize your page titles and meta descriptions to increase visibility and improve click-through rates from search results.
  • We implement structured data (Schema.org markup and Rich Snippets) to help search engines better understand your content and qualify for enhanced search results.
  • We create and configure an LLMS.txt file to help AI-powered search engines and large language models better discover, understand, and reference your website’s content.
  • We optimize your website’s loading speed by improving caching, implementing CDNs where appropriate, minimizing CSS and JavaScript, and eliminating unnecessary code.
  • We perform comprehensive on-site optimization, including database cleanup, removal of unused plugins and themes, server configuration improvements, and CMS updates to improve security and performance.
  • We optimize all website images by compressing them without compromising quality and converting them to modern formats such as WebP and AVIF for faster page loading.
  • We ensure your website delivers a flawless experience across desktops, tablets, and smartphones with fully responsive design optimization.
  • We create, optimize, and submit XML sitemaps to search engines while ensuring robots.txt and crawl directives are correctly configured.
  • We monitor Core Web Vitals and continuously improve your website’s performance, accessibility, usability, and overall technical health.

FEATURED CASE STUDY

Dirox

Building a Webflow website & blog for an IT outsourcing company in Vietnam specialized in app development.

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SEO Content Creation

We create engaging, SEO optimized marketing content to help your site rank at the top of the search engines over the long term:

  • We write in-depth, sourced and polished articles, highlighting your expertise in your sector. 
  • We take into account the latest updates and recommendations from Google (EEAT for example) so that the content we create performs over time and doesn’t get penalized. 
  • If the project requires it, and with your prior agreement, we use AI tools to improve both the quality and quantity of the content produced. The final result is always finalized and checked by a professional editor from our team. 
  • We enrich your pages with visual elements: photos, videos, infographics, diagrams, lists, tables, etc.
  • Our articles are technically optimized (internal links/image size/HTML tags) for maximum performance.
  • We check that articles are correctly indexed and monitor their performance over time. If necessary, we update content to keep it relevant.
  • We help you place the created content in a more global content marketing strategy by reformatting it for use on other platforms (Linkedin / Newsletter etc.).
 

Are you looking for professionals to produce marketing content? We can do it!


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Link Building & E-Reputation

We help you build authority, trust, and online reputation through a sustainable off-page SEO strategy:

  • We build your presence on high-quality, relevant business directories and authoritative websites to generate valuable backlinks.
  • We identify reputable partner websites and media outlets to establish natural, mutually beneficial link-building opportunities.
  • We develop a comprehensive e-reputation strategy by increasing positive brand mentions across trusted websites, industry publications, blogs, forums, and social media platforms. These brand citations strengthen your online credibility and contribute to your overall digital authority.
  • We monitor your online reputation by tracking reviews, brand mentions, backlinks, and references across the web, allowing us to quickly identify both opportunities and potential issues.
  • We continuously monitor the growth of your backlink profile, ensuring your links remain relevant, authoritative, and naturally anchored while identifying and addressing potentially harmful links.
  • We provide detailed reporting on all backlinks, brand mentions, and authority-building activities carried out by our team, giving you complete transparency over your off-page SEO performance.
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Local SEO - Google Business - Google Maps

We implement SEO strategies specifically designed for local businesses:

  • We optimize your Google My Business listing to improve your presence on Google Maps and in Google’s local results area.
  • We create and check Local citations – NAP Data in the various local directories.
  • We’ll help you set up an effective strategy for getting positive reviews on the web (Google review / Trustpilot and others).

Interested in our SEO Services?

FAQ on SEO

That’s a great question! Google considers hundreds of factors when ranking websites, and these factors can change over time.

However, here are five of the most important aspects to focus on:

  • High-Quality, Relevant Content: Google prioritizes websites that offer valuable and informative content that addresses the search intent of users. This means creating content that is well-researched, engaging, and optimized for relevant keywords.
  • User Experience (UX):  Make sure your website is easy to navigate, mobile-friendly, and loads quickly. A positive user experience is a strong ranking factor for Google,  as it indicates a high-quality site that meets user needs.
  • Keyword Optimization: While keyword stuffing is no longer an effective tactic, including relevant keywords throughout your website’s content (in a natural way) is still important. This helps search engines understand the topics your website covers and  improve your ranking for those keywords.
  • Mobile-Friendliness:  In today’s mobile-first world, a website that is responsive and renders well on smartphones and tablets is crucial. Google prioritizes mobile-friendly websites in search results, so ensuring your site is optimized for mobile devices is essential.
  • Backlinks: Backlinks are links from other websites that point to your website. Earning backlinks from high-authority websites can significantly boost your website’s credibility and ranking in search results. Focus on creating high-quality content that others will want to link to naturally.

While we have a strong foundation in general SEO best practices, we also have experience working with clients in a variety of industries, such as: Education, Law & Legal Matters, Gambling & Poker, IT, High Tech, Wellness & Beauty, FMCG, Crypto, Finance, and much more… for B2B or B2C purposes.

Our approach is always specific: 

  • E-commerce: We focus on optimizing product pages for relevant keywords, user experience, and conversion rates.
  • Local businesses: We prioritize local SEO tactics like Google My Business optimization and citation building.
  • Healthcare: We ensure compliance with industry regulations and focus on building trust with potential patients.
  • Law firms: We target legal-specific keywords and leverage content marketing to establish expertise.

Yes. We use AI at various stages of our SEO services:

  • for keyword research with high potential,

  • for creating optimized blog and page content,

  • and for identifying link-building opportunities.

However, AI is never used alone. All outputs are supervised, reviewed, and improved by our SEO expert, who leverages advanced models such as GPT-4, Claude, or Mistral to accelerate the process while ensuring quality, originality, and full compliance with Google’s best practices

We offer SEO services in English, French, and Vietnamese, done by local experts with an extensive experience of European, American & Asian markets (in particular France & Vietnam).

Knok Studios is based in Vietnam, with local representatives in Hanoi, Da Nang, and Ho Chi Minh City. This strategic presence allows us to offer responsive, flexible, and cost-effective SEO services to clients worldwide.

The timeframe for seeing SEO results depends on several factors, including:

  • Website age and existing performance: A new website will generally take longer to see significant ranking improvements than a well-established website with a good track record.
  • SEO goals: Targeting highly competitive keywords will naturally take longer than targeting niche keywords.
  • Current website health: Websites with technical SEO issues or low-quality content will need more foundational work before they can start ranking higher.

That being said, with a well-executed SEO strategy, you can often see positive signals in Google rankings within a few weeks.

These might include ranking for less competitive keywords or seeing your website appear in “People Also Ask” sections.

However, it typically takes a few months to see a noticeable increase in website traffic from organic search.

We offer a range of SEO services to fit your needs and budget:

  • SEO Audits (starting at $500): Get a clear picture of your website’s current SEO health with a comprehensive SEO audit. This in-depth analysis will identify areas for improvement and provide a roadmap for long-term SEO success.
  • Monthly SEO Subscriptions (starting at $250/month): Take a proactive approach to SEO with our ongoing subscription plans. Our team will work continuously to improve your website’s ranking and visibility over time.
  • Targeted SEO Services: Need a specific SEO boost? We offer targeted SEO services to address individual needs, such as initial website optimization or tackling technical SEO issues. Pricing is flexible and depends on the specific service required.

Our SEO – Search Engine Optimization success stories

Curious about our work?

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Design

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Everything in its right place

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Making your story a best seller

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Bringing incredible ideas to life

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Making lasting impressions

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Engage and convert your audience

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Safeguard your websites

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Win hearts & minds in every word

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Be loved by AI search models

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Claim the number one Google spot

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Turn followers into loyal customers

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Accelerate growth with online ads

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Case study

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Case study

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