ID Protect

Auditing ID Protect’s digital presence and boosting its visibility with ongoing, results-driven SEO strategies and article creation

Client

ID Protect

Services rendered

Date

April 2024

Website

IDProtect.fr

Industry:

Services rendered:

Challenge

ID Protect is a newly launched company in the legal-tech sector dedicated to protecting individuals and businesses against identity theft. Entering a competitive and highly specialized field, they faced a significant challenge:

Lack of online authority and recognition as a credible source of information
Poor organic ranking on key identity-theft prevention keywords
No regular content strategy to build awareness and drive inbound traffic

Our task was to establish them as a trusted authority and drive organic growth through a long-term, data-driven SEO strategy.

Solution

Our engagement began with a comprehensive SEO audit in April 2024 to identify strengths, weaknesses, and opportunities across ID Protect’s website, competitors, and keyword landscape. From there, we built a sustainable SEO roadmap that included:

Creating keyword-focused long-form articles around identity theft, data breaches, and legal compliance
Publishing timely news articles on recent breaches and hacks to attract organic traffic and demonstrate expertise
Developing high-quality backlinks through outreach to credible domains in legal and tech spaces
Implementing technical optimizations and providing ongoing consulting for layout, design, and usability improvements (shared directly with their web developer)
Monthly performance tracking and regular strategy updates to align with algorithm changes and new opportunities

Results

Over the course of little over one year, our SEO strategy yielded substantial improvements across key metrics:

Keyword rankings (out of 269 tracked):
- April 2024 – 59 keywords indexed; only 1 ranking on the first page
- June 2025 – 206 keywords indexed (+249%); 87 ranking on the first page (+8,600%)
Organic sessions:
- April 2024 – 1,275 sessions/month
- June 2025 – ~3,000 sessions/month (+135%)
Domain authority & backlinks:
- Domain authority increased from 15 to 22 (+47%)
- Backlinks from 21 to 79 (+276%)

These results reflect our ongoing commitment to boosting ID Protect’s organic visibility and ensuring they grow into a respected name in their industry.